Thursday, February 27, 2014

Google Android game promising to accelerate the development of the game industry

2013 explosive growth of the global game market , Chinese game companies are lucrative overseas market , the trend of globalization and mobile games industry increasingly prominent . Google recently organized the " game marketing , FY dialogue" campaign , Google and the well-known game makers to discuss the status of the game exports, seeking opportunities in the global market. Shi Bo Meng , president of Google Greater China, said : " 2013 Chinese self-developed online game exports continue to maintain high growth, overseas sales revenue reached $ 1.82 billion , an increase of 219.3% game overseas exports will maintain its high on the basis of 2013 . growth and huge market potential . 2014 will be the games industry a golden opportunity to enter the international market . " Blue Ocean face overseas game market , more and more domestic game companies began to spread its tentacles into the world. With the development of multi-screen era, smart phones, tablet devices , wearable devices and other products, making the global mobile users the freedom to experience a variety of side games . Chinese game makers should keep pace with the times, globalization and mobility grasp new opportunities .       Currently, the global gaming market is divided into three large camps in Europe, Japan , led by the rapid development of the national game , by virtue of its strong growth and higher pay scale habits, high-quality products to become a super game big country ; "BRIC " because of its level of economic growth and a good proportion of the population to become the game 's strengths in emerging markets ; finally the Southeast Asian market , will also have great potential . With the popularity of smart phones , mobile internet rise accelerated pace of life , consumers increased fragmentation of the time , hand travel increasingly favored by gamers , while becoming the game 's cutting-edge power outlet . According to the " Global Gaming Investment summary ," the latest report published investment bank Digi-Capital , called the 2017 Global Gaming output will reach 100 billion U.S. dollars . The world wide market for China game makers to see a new blue ocean , but in the process of exploring overseas markets , overseas user habits , culture, customs and market conditions do not understand , difficult to expand the road . In-depth study of the target market , finding the right way to promote a Chinese game developers to expand overseas strategy must be. Chinese game you want to succeed to enter overseas markets , first need to understand the local market . Deng Hui , general manager of Google comes to large customer business unit Industry , Japan, Korea and Southeast Asia because of cultural differences is small, to become China 's first game strategically . According to Google statistics, the global game of five regional investment front are the United States , Japan, Britain , Germany, France ; while China is currently the most popular game makers five regions of Brazil , China , Taiwan, USA , Turkey. Global game is still hot regions such as Europe and Japan , these markets mature gamers , paying habits better, but at the same quality requirements of the game is very high, the Chinese game makers want to be assigned to more " cake" , also need to gain a firm foothold in the Southeast Asian market while higher potential to develop the European market onrush . In the course of the game to expand overseas , choose the right marketing and promotion platform is particularly important. By integrating a variety of products such as AdSense, AdMob , etc. , Google can provide cross-platform game makers , a variety of different advertising methods . Meanwhile , Google provides the latest for the game manufacturers marketing concepts and techniques , such as the latest APP remarketing , you can enhance the interaction with the user ; leading " real time bidding " (Real time bidding) technology , you can make more precise marketing , improve investment rate of return. Founded in 2008, the Chilean star pass, focusing on overseas market expansion , CEO Tang Binsen said that China needs to focus on the quality of the game game products , continue to optimize and innovative products, while resolute advertising strategy is also essential that the company With Google AdWords precision marketing , successfully recruited a large number of high quality clients. Google large customer business unit general manager , said Belinda , in addition to marketing services, Google also for the majority of game developers to provide a variety of support, such as first-hand overseas market consulting, multi-lingual customer service support , and coordinate the sharing of successful experiences kinds of resources to help domestic enterprises to promote the localization of the game . Up to now, China has hundreds of hand travel companies marketing through Google mobile marketing solutions. The new year, I believe there will be more domestic game companies expand overseas markets, to provide users with a diversified global game selection .

Tuesday, February 25, 2014

Nokia's strategy behind Android : To counter-attack the low-end smartphone market

Nokia today announced the launch of three Android phones afternoon on 2014MWC, which means stick before the first Nokia Windows Phone camp acrossecosystem. Nokia launched the Android smartphone models for the X respectively , X + and XL, are positioned in the low-end market, but the price has been opened. Which Nokia X price of 89 euros , Nokia X + is priced at 99 euros , Nokia XL price of 109 euros . Nokia Android phones removed the Google Play Store , Google ( microblogging ) maps and Google search and other services , replaced by Nokia Store, Nokia Maps and Bing search , Skype. Why is the layout of the Nokia Android Market ? Two reasons: First, WP tepid , the second is the development of space Andrews surviving . Nokia launched three Android models are X, the X + and XL, the hardware configuration of successive slight increase , although based on the Android system , but the interface point with Asha style similar Moreover, it will include the Google Play Store , Google Maps and Google search and other Google services removed , replaced by Nokia Store, Nokia Maps , and Bing search . WP tepid sales , which makes Nokia's very depressed. After being acquired by Microsoft in the mobile phone business , Nokia became WP platform "rising star ." So far, it has launched WP platform based smartphone Lumia series up to dozens of market coverage in the high and low end , the market in the sale of WP models , Lumia series share of over 60 %. The source for the above Artesyn Technologies, said , Lumia for Nokia itself, is still part of peibenzhuanyaohe stage, because the overall sales volume is not stable , has been invested and the returns are not proportional . While the latest earnings report did not disclose specific sales , there is mention Lumia fell short of expectations . In addition , WP camp forces too thin. Nokia WP close to support the development of a clearly inadequate , although other mobile phone manufacturers have also launched related products, but most in a wait state , so far, have not seen any change . In the face of powerful Android camp and Apple dominate the IOS, WP is indeed a great distance away . According to statistics , last year, Android and iOS joint of the global smartphone operating system market share of nearly 95 % of the market , while only 4 percent of the WP . Between these , Nokia had to seek a new way , Android or the best choice. Of course , some people will ask why not the beginning but now , due to the initial rapid rise of Android and erode the market share of Symbian , Nokia will naturally not choose . Now Nokia has not completely Android, but incorporates elements of Asha . Nokia Asha has the special status of the product line , which is between the traditional Lumia smartphones and feature phones , although it is classified in the ranks of the function machine , but the product design , control to function , all with intelligent traces. Nokia , a person in charge of local development planning functions of Artesyn Technologies, said that while Nokia 's earnings report last year, did not disclose the global mobile phone sales , but Asha -based functional machine sales far exceeding Lumia, Nokia became heavy profits . Especially in highly user likes , has a very strong brand in Asia, Africa viscous city . When all the mobile manufacturers in the collective fight in the high-end market , with Nokia's low-end functional machine market reputation and Asha superior experience. As can be seen , Nokia is hoped by grafting on Andorid 's Asha phones, low-end market to guide the user to complete the migration Lumia smartphones. Although Nokia has not released the WP -related products, but the layout of Android, but in reality in order to enhance the WP. Objectively , the Nokia harvest two birds with one stone effect . Why Microsoft's " gate " ? Microsoft certainly does not want that to happen , but things are going and to see WP environment , pragmatic currently seem more important. Nokia Asha existing users and Android users have a high degree of overlap in the low-end market . But Asha original function model application services based on Nokia 's own majority, now grafted on Android, naturally you can add more Microsoft applications and services. It is understood that Nokia released three Android products , are built into the comparative advantages of Microsoft's current application . Such as search Bing, Skype instant messaging and Office mobile office . The transition to the mobile Internet is where Microsoft has been the focus will cover the low-end market positioning in the high-end Windows Phone , ASha + depth customization Andrews , it would be Microsoft's first attempt at a mobile platform walking on two legs . Not to mention the huge Asha Once the user from the machine over to WP features intelligent machines , bringing Microsoft's upgrade is not just sales, more importantly, through the application of enhanced services to users of Microsoft 's stickiness , thus further strengthening the entire ecological chain and WP expand market share. In addition , thanks to the Android patent license , Microsoft in the past fiscal year net profit of $ 1.6 billion from the Android body. In contrast , WP Microsoft's business last year accounted for $ 347 million , 22% less than Android licensing fees . Nadella made ​​it clear that after he took office , to let Microsoft become a leader in innovation , innovation is naturally need a lot of money as a solid backing. Microsoft needs the money , but also need to allow investors happy, then there surely die clutching hold of Nokia , Android insisted that it abandon it? The answer is obvious . But now the layout is too late? According to the survey report EnfoDesk of 1000-2000 yuan in the fourth quarter of 2013 , " thousands machine" accounted for half , followed by thousands of the following models accounted for 23.3%. 2,000 yuan models together account for the overall 70% of apparently thousands of intelligent machines occupy a central China machine sales . The release of Nokia basically about three products between 500-1000 yuan , in addition to this range M3, 3 slightly glory competition , the development of space is still very large , especially in overseas markets . In other countries, the domestic brands due to the patent issues , the market does not spread to so far. The international brands such as Samsung , HTC, LG , etc. and basically compete in the high-end , very little attention to this price range market , and this is precisely Nokia's advantage, so to say , and not too late , and the success of the larger . This seemingly bizarre Andrews plans to snatch the Android in the low-end market, will gradually cultivate Lumia users. At that time , Nokia will probably re- second " Saipan " brilliant.

Sunday, February 23, 2014

SE small fresh parkour game " Mini Ninjas " limited free one week

" Mini Ninjas " (Mini Ninjas) is a well-known Japanese game company Square Enix 's a transplant parkour game , since the shelves is very loved by the players , in this weekend , the game was selected as Apple " free games this week "declared free one week . In addition to body free , the game shall be 50% off the purchase also introduced , we should not miss .    " Mini Ninjas " was originally affiliated with Eidos 's , upon the acquisition of Eidos brand SE also be attributed to SE 's . Of course, like many transplant works like this for the iOS version has also made changes to the original 3D action adventure becomes both parkour action platform game . Although the manifestation becomes a kind , but the game 's style and fun but did not decrease.   Game players can still be manipulated ninja hero Hiro and small partners an enemy will pass insurance hurdles , collect coins along the way , props , incidentally, save what was imprisoned animals. Follow the operation of such games has always been simple settings, click on the left jump across the barrier wall can be carried away, click on the right was attacked. Although only two buttons enough to experience the ninja jumping up and down like maneuvering moves.     And similar works blindly to speed up the pressure and difficulty to manufacture different ways , as there is no speed change this setting , replaced by a wealth of traps and enemies. Spikes occur along the way , flames and boulders test your jumping skills , test your own characteristics enemy attack rhythm , whether you have played the original , can be found in this game there is no gap, the same level of fun .

Thursday, February 20, 2014

South Korea's leading mobile game company Com2us various themes boutique Android Game Collection

Com2us is a very famous Korean hand travel company , this ios and Android launched many popular works , if the " Swords Dance" , " demon hunter " and so on . Com2us is not the same as gamevil involves only a single type of game , it can be said in many areas Com2us puzzle , RPG, sports and so have the upper works. Chocolate heroes "Chocolate heroes Choco Hero" is a puzzle game to not sprouting . In order to rescue friends in danger , the revival of the Kingdom of chocolate , chocolate heroes finally we sent out ! Come and help us chocolate heroes, those friends rescued it safe , they can escape this crisis , to see you myself ! Breakthrough those with diverse shapes, despicable tactics to hinder your escape biscuits pedal rescued chocolate kingdom friends, pouring down in the mad milk Scourge escape it ! Players operate by gravity sensing a Chocolate Chipster, to save his friends , the game will keep falling Chipster, the process will have a variety of props to allow players to upgrade and collected. The game comes with Traditional Chinese , to facilitate the players to play.

Tuesday, February 18, 2014

Another experience playing Android games on the PC side you would expect it?

News Background : The latest version of the Android-x86 4.4-RC1 version of multiple screenshots recent exposure on the Internet. The official version of Android-x86 4.4 is expected to be officially released in a few months after the official release, but this version is also likely to become the next stable release in the next run Intel and AMD desktop processors on the PC. Currently seen x86 devices running Android system is mainly equipped with Intel Atom processor. That is still a lack of the rom compatibility test results to other processors. Android-x86 has become a complete solution , but also provides a complete viable source code, supporting documentation, and Live CD and Live USB, Android now supports most of the program . Users can download the system to a USB flash or burn it to a CD , of course, the installation process will involve the hard disk is formatted , it requires the user to backup job ahead of important data . Smartphone + combination tablet can be said that nowadays when they go out the necessary two mobile devices. Although the iPad and iPhone has a high rating in these two types of products, but the market is the market , after all , the share, is still ahead of Android devices , after all, Apple's high prices are not " pat on the forehead " is acceptable. Let's look at today's PC market is in a slump . PC shipments in recent years, continued to decline in 2013, global shipments of desktop computers and PC computers is expected to be 303 million units, down 11.2 percent year on year in 2012 . OEM manufacturers in such cases still want to continue to get high returns , change is inevitable. Of course, as the soul of the PC operating system is also seeking change, which also created the birth of this revolutionary system Windows 8 . System + hardware change does not seem to bring much improvement for this market , even a large part of which is due to Win 8 operating system changes the user's daily habit of using a PC , while the touch aspect does not provide an excellent experience. This also led to a lot of consumers in the purchase of the product preinstalled Windows 8 system after downgrade Win7 operating system. Mobile Internet era, everyone emphasized experience. Despite the variety of Win 8 devices available in the market with a mainstream touch features , but the lack of applications caused many users to install the Win8 system are too lazy to open the app store . So some manufacturers will Win8 and Android APP rich combination of computer launched the so-called combo , and even vendors directly to Android preinstalled on one computer . "The idea is good, but compatibility is flawed ." This is what does that mean ? As the news said that the current lack of outside Atom processor PC processor compatibility tests. Combo computer is to have a period earlier Atom processors on the screen , with a Core Duo processor in the keyboard or other body . While this solves the compatibility issues , but because it is two processors , the cost is relatively high , the product still can not reduce the price , therefore can not be universal. The computer market is one of several Andrews did not use mainstream processors, despite lower prices, but the lack of experience of functional and not good , leading sales were flat . CES 2014 Asus unveiled a dual system product called Transformer Book Duet TD300 , which uses Intel Dual OS Platform platform , you can make the device easily between Windows and Android switch . At the same time , the official version of Android-x86 4.4 operating system will be on more processor platforms have good compatibility. Imagine, though the concept of dual system has not changed, but less of a processor chip dual system tablet notebook in the selling price will decline, on the other hand , more stable compatibility can provide users with more is an excellent experience. Although the price is cheap , but the experience even better , how can we not attract consumers? One computer , the same strategy can be used dual system , a larger screen , more comprehensive office + entertainment experience , make this a dozen or more than twenty inches of screen to get more value in use. Finally talk about " foreigners Xiao Bian " play "COC" story. Android and IOS game in both server platform , it attracts the user's point is hard to accumulate a lot of resources , but off the assembly line , there may be an easy plunder other players , which is why , through the " small foreign made " around, often COC will see it running on a mobile device . However, he mentioned such a problem, I go to bed at night can be supposed ah ? But instead of discussing the author Andrews can run perfectly on the PC side of this issue when he comes for sure : ! If you really can run "COC" on the PC, in the evening and I drove electric charge point machine , of course , this may be exaggerated However, fans can indeed represent a part of Andrews Andrews for PC -compatible systems an expectation .

Sunday, February 16, 2014

TOP.6 "LINE Disney Diminshing look"

"LINE Diminshing Disney look" is LINE cooperation with the Walt Disney Company launched a casual puzzle elimination game, play simple style cute, no matter who will be able to easily get started! Disneyland store front shop, those cute stuffed them in the evening to play in the store ready to return merchandise shelves panic, chaos results everyone up on the heap together, and the players to do well is simple, is to bring them all back into the commodity shelves. Gameplay is very simple, with a way to connect, the connection the same doll three or more can be eliminated.

Thursday, February 13, 2014

LOL first SLG style game "Hero Arena" Android version

The seemingly should not be put together things mash up, often have unexpected results. When LOL, DOTA this multiplayer online sports game with turn-based board game together , I can and issued a wonderful spark , "Hero Arena (Arena of Heroes)" is such a game. Hero Arena and most competitive online multiplayer game, almost no plot to speak of, is straight up novice teaching points , players can quickly get started , even if English is not very spiritual friends do not have to worry. Turn-based combat mode , first move the enemy , then the two sides take turns . Every time one moves , but also time-limited . And the range of movement was a character in a circle , the circle can move freely , though, and moving mesh SLG is different, in fact, the principle is similar, a hero round to move up to three steps , the attack will consume a few steps . And LOL similar in terms of selecting a hero , the hero will have a few free for you to use . You need to choose four heroes , each hero has their own skills , effective use of words can be more effective. "Hero Arena " game tempo is much slower than traditional LOL , but more tests the player's strategic thinking . The whole game visuals good style while incorporating elements of magic and science fiction , this scene from strong metallic reloading weapons design and both have medieval armor on the role of modeling can glimpse the two. The main game screen animation texture that is quite some LOL visual sense . But sorry is only a battle map to see more easily boring. As an online game , the game is relatively simple to do registration link , email, password directly after entering the game , without any verification link.

Tuesday, February 11, 2014

Asus GameBox Andrews consoles equipped with Tegra quad-core exposure

Tencent Digital News ( Translation: sinus Greek ) Obviously, Asus ambitions beyond the PC , laptops and smart phones - now it seems they also want a piece of the mobile gaming field . In fact, recent security Bunny official website a screenshot shows that Asus seems to be developing a rather mysterious device , this device internally call it as "Gamebox" ( game box ) . Screenshot from this point of view, many of us are very familiar with the configuration parameters - especially if you had already heard before there is a handheld game called NVIDIA Shield. For example, Asus will be equipped with a 1.9GHz Gamebox the Tegra 4 4 +1 core processor , equipped with a NVIDIA GeForce ULP graphics , 2GB of RAM and 8GB of internal storage space. The screenshot on the information from the view, this device will run Android 4.3 Jelly Bean system . We currently have no way of knowing this screenshot specific screen size of this device , this device can only know the resolution is 1280x720. However, these hardware parameters still may change the parameters on this phone now has not been fully settled . Leaked out from the current parameters , the performance difference between NVIDIA Shield and Asus may Gamebox minimal, but if this device can not exceed NVIDIA Shield on performance , so consumers buy it worth it? Of course , the hardware details about this device is not yet finalized , we have seen the relevant information is likely just an early prototype version.

Sunday, February 9, 2014

Movie "300 : Rise of the Empire " with the Mingan Zhuo game

The game tells the 300 Mingsibada warriors defending Thermopylae , Greece , Persia Corps combat and powerful story . Avatars Father Athens navy Themis Stockley (Themistocles) in the game will lead the captains and marine corps with the powerful Persian fierce naval battle . Today's Thermopylae , Greece has become a well-known monuments, the legendary 300 Spartan warriors on from this game to experience some of it . As a volume of only 45MB of Android games, 300 warriors picture has been quite good , with a dark tone overall style , at first glance quite PSP game " God of War " feeling ( of course, the actual game content is immeasurably ) , the game's opening animation is also one of the highlights , do not skip it. Operation is still the preferred virtual joystick to control the characters move the lower left , to the right of the two function keys are offensive and parry . When attacking an enemy character can build gas , players can quickly double-clicking the attack button to initiate a fatal blow after fills only slightly regret is relatively simple character attack moves . With less public enemy inevitably hurt the game built a lot of blood and props, such as reddening of light boxes, etc. . Games for a total of four players to design scenarios , because the scene is set for the naval battle , the fight basically on board , in the middle will be interspersed BOSS battle . The system requirements for the game Android 4.0 and above, pro-test support 4.4.2 .